{"id":1137,"date":"2026-07-24T18:35:57","date_gmt":"2026-07-24T18:35:57","guid":{"rendered":"https:\/\/filmfests.art\/?p=1137"},"modified":"2026-07-24T18:35:57","modified_gmt":"2026-07-24T18:35:57","slug":"edko-films-lands-we-are-born-good-for-toronto-2025","status":"publish","type":"post","link":"https:\/\/filmfests.art\/?p=1137","title":{"rendered":"Edko Films Lands ‘We Are Born Good’ for Toronto 2025"},"content":{"rendered":"

Edko Films secures international rights for *We Are Born Good*, premiering at Toronto International Film Festival. The film explores a trivial feud’s destructive cycle of revenge.<\/strong><\/p>\n

In a significant pre-festival development, Hong Kong-based Edko Films has proactively secured the international sales rights for Yeung Leung Chuen\u2019s anticipated feature, We Are Born Good<\/em>, just as the independent film gears up for its world premiere at the prestigious Toronto International Film Festival (TIFF). This strategic acquisition underscores the film\u2019s early market appeal and positions it as a title to watch within TIFF\u2019s competitive Discovery section, a renowned platform for showcasing emerging directorial talent.<\/p>\n

Toronto International Film Festival: A Strategic Acquisition for Edko Films<\/h2>\n

The securing of international sales rights by Edko Films ahead of a major film festival like TIFF speaks volumes about the perceived potential of We Are Born Good<\/em>. This early distribution deal provides the film with a crucial head start in a crowded global market, ensuring that international buyers and distributors will have a dedicated sales team championing its cause from the moment of its premiere. Edko Films, a prominent player in Asian cinema distribution, has a strong track record of identifying and propelling films onto the world stage, making this acquisition a significant vote of confidence in Yeung Leung Chuen\u2019s latest work.<\/p>\n

The Toronto International Film Festival remains a vital hub for film acquisition, and a premiere in its Discovery section often serves as a powerful launchpad for promising new voices and bold narratives. For an independent film, securing a robust international sales agent like Edko prior to its first major screening can dramatically influence its trajectory, from securing further festival invitations to landing lucrative distribution deals in key territories. It signals to the industry that the film is not only artistically compelling but also commercially viable, fostering a buzz that is essential for global market penetration.<\/p>\n

We Are Born Good<\/em>: A Deep Dive into a Modern Hong Kong Narrative<\/h2>\n

We Are Born Good<\/em> delves into a compelling narrative of escalating conflict, beginning with a seemingly minor mishap at a restaurant that spirals into a full-blown feud between a man and a woman. This cycle of revenge not only consumes the protagonists but also begins to impact those closest to them, exploring the darker consequences of unresolved anger and the pressures of contemporary urban life. Director Yeung Leung Chuen revealed that the story was inspired by a widely circulated CCTV clip in Hong Kong, depicting a mundane verbal altercation between a market vendor and a customer that devolved into a physical struggle.<\/p>\n

The film boasts a talented ensemble cast, led by Yeung Wai Lun, who garnered critical acclaim for his performance in the 2022 box office hit The Sparring Partner<\/em>. Joining him is Chung Suet Ying, a Golden Horse Awards Best Actress winner for 2024\u2019s The Way We Talk<\/em>, also known for her roles in films such as Time<\/em> and The Lyricist Wannabe<\/em>. Supporting roles feature familiar faces like Lo Chun Yip (Time Still Turns The Pages<\/em>), Kearen Pang (Mama\u2019s Affair<\/em>), Ng Wing Sze (Mad Fate<\/em>), and Yan Yuk Yu Amy, adding considerable depth to the ensemble.<\/p>\n

Yeung Leung Chuen, previously recognized for his screenwriting contributions to films like Eric Tsang\u2019s 2022 drama Hong Kong Family<\/em> (which was selected for the Busan International Film Festival), also earned the Best Director award at Hong Kong\u2019s Fresh Wave International Short Film Festival in 2018 for his short film, The Bridge<\/em>. This background highlights his versatility and burgeoning talent in both writing and directing. The film is produced by Patricia Cheng, a veteran in the industry who has notably produced multiple films for the acclaimed director Sylvia Chang, including Love Education<\/em> and Murmur Of The Hearts<\/em>. Funding for We Are Born Good<\/em> comes from the Film Development Fund of Hong Kong, with additional support from CCIDAHK and the Culture, Sports and Tourism Bureau of the government of Hong Kong, underscoring its roots within the vibrant independent film scene of the region.<\/p>\n

Director Yeung articulated his vision for the film, stating, \u201cWhen I first saw this footage, I also found it ridiculous and amusing; but then I thought: why? Why would these two individuals escalate a trivial matter into a full-blown fight? What kind of people are they? What are their lives like off-camera? In today\u2019s rapidly changing and unpredictable world, urban work is high-pressure and fast-paced, making life difficult. Perhaps we often live in a state of \u201ctipping point,\u201d where with just a little provocation, things can easily explode. We Are Born Good<\/em> aims to depict the stories behind those living restlessly in our city.\u201d His insights highlight the film\u2019s aspiration to resonate with contemporary audiences navigating similar pressures.<\/p>\n

This early acquisition by Edko Films for We Are Born Good<\/em> is particularly significant in the broader context of the global film industry. In an era where streaming platforms and fragmented distribution models necessitate aggressive market strategies, securing an international sales agent pre-premiere can be a game-changer for an independent film. It streamlines the process of finding international buyers, potentially leading to multiple distribution deals across various territories much faster than films that wait until after their festival debut. This trend also reflects the growing international appetite for distinct, compelling narratives from Hong Kong and wider Asian cinema, allowing unique cultural stories to find a global audience and potentially impact box office performance worldwide. For emerging directors like Yeung Leung Chuen, such early backing validates their artistic vision and offers a crucial pathway to international recognition.<\/p>\n

With its world premiere at the Toronto International Film Festival fast approaching, all eyes will be on We Are Born Good<\/em> to see how it resonates with international critics and audiences. Following its TIFF debut, industry insiders will be keenly observing the film\u2019s performance in the market, anticipating further announcements regarding territorial distribution deals. Its journey will undoubtedly be a testament to the power of independent film to spark conversations and connect cultures, potentially paving the way for more compelling narratives from Hong Kong to captivate audiences worldwide in the coming months.<\/p>\n

\n

Quick Facts<\/h2>\n

Where is “We Are Born Good” premiering?<\/h3>\n

The film *We Are Born Good* is having its world premiere at the Toronto International Film Festival (TIFF) in the Discovery section.<\/p>\n

Who directed the film “We Are Born Good”?<\/h3>\n

*We Are Born Good* is directed by Yeung Leung Chuen, who also wrote the story for the film.<\/p>\n

What is the plot of “We Are Born Good”?<\/h3>\n

*We Are Born Good* centers on a feud between a man and a woman that escalates from a restaurant mishap into a cycle of revenge, harming those closest to them.<\/p>\n<\/div>\n

\n

Related Festivals:<\/strong> Toronto International Film Festival, Busan International Film Festival, Fresh Wave International Short Film Festival<\/p>\n

Tags:<\/strong> Toronto International Film Festival 2026, We Are Born Good movie, TIFF Discovery section, Edko Films international sales, Hong Kong cinema drama<\/p>\n","protected":false},"excerpt":{"rendered":"

Edko Films secures international rights for *We Are Born Good*, premiering at Toronto International Film Festival. The film explores a trivial feud’s destructive cycle of revenge. In a significant pre-festival development, Hong Kong-based Edko Films has proactively secured the international sales rights for Yeung Leung Chuen\u2019s anticipated feature, We Are Born Good, just as the …<\/p>\n","protected":false},"author":1,"featured_media":1138,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-1137","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-uncategorized"],"yoast_head":"\nEdko Films Lands 'We Are Born Good' for Toronto 2025 - Film Fests<\/title>\n<meta name=\"robots\" content=\"noindex, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Edko Films Lands 'We Are Born Good' for Toronto 2025 - Film Fests\" \/>\n<meta property=\"og:description\" content=\"Edko Films secures international rights for *We Are Born Good*, premiering at Toronto International Film Festival. 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